
Is Creativity the Number 1 Skill for the 21st Century?
Creativity is the essential skillset for the future by Mark Batey, Ph.D.
Against a backdrop of uncertainty, economic turmoil and unprecedented change a new picture is emerging of the skills and traits for success (and perhaps even simply survival) in the modern era. At the heart of this essential skillset for the future lies... creativity.
A raft of recent research studies demonstrates that creativity is vital from the shopfloor to the boardroom and at the level of the individual to the organization as a whole. What is more... our economic fortunes at a societal level probably rest on creativity too.
{Here are Batey's 7 main themes--to read the full article, click here}:
1 - Creativity and innovation are the number 1 strategic priorities for organizations the world over.
2 - Creativity is part of all our day jobs
3 - Organizational profitability rests on individual creativity
4 - Creative teams perform better and are more efficient
5 - Creative organizations are more profitable
6. Creative Leadership is fundamental
7. Successful economies and societies will need to be creative