Apple iPhone 4 - New Design Innovations

" When creating iPhone 4, Apple designers and engineers didn’t start with a clean sheet of paper. They started with three years of experience designing and building the phones that redefined what a phone can do. iPhone 4 is the result of everything they’ve learned so far.

And it’s all contained in a beautiful enclosure a mere 9.3 millimeters thin, making iPhone 4 the world’s thinnest smartphone."

Apple iPhone 4 Design Innovation - Engineered GlassEngineered Glass

"All the breakthrough technology in iPhone 4 is situated between two glossy panels of aluminosilicate glass — the same type of glass used in the windshields of helicopters and high-speed trains. Chemically strengthened to be 20 times stiffer and 30 times harder than plastic, the glass is ultradurable and more scratch resistant than ever. It’s also recyclable."

Apple iPhone 4 Design Innovation - Retina DisplayRetina Display

"The 960-by-640 backlit LCD display boasts a pixel density of 326 pixels per inch, making it the highest-resolution phone screen ever. To achieve this, Apple engineers developed pixels so small — a mere 78 micrometers across — that the human eye can’t distinguish individual pixels. That makes text remarkably sharp and graphics incredibly vivid. IPS technology also provides excellent color and contrast from almost any viewing angle."


Apple iPhone 4 Design Innovation - Stainless Steel Band
Stainless Steel Band

"Created from our own alloy, then forged to be five times stronger than standard steel, the CNC-machined band is the mounting point for all the components of iPhone 4. The band provides impressive structural rigidity and allows for its incredibly thin, refined design. It also functions as both iPhone 4 antennas."
Apple iPhone 4 Design Innovation - Apple A4 ProcessorApple A4 Processor

"Apple engineers designed the A4 chip to be a remarkably powerful yet remarkably power-efficient mobile processor. With it, iPhone 4 can easily perform complex jobs such as multitasking, editing video, and placing FaceTime calls. All while maximizing battery life."


Apple iPhone 4 Design Innovation - Gyro + AccelerometerAdvanced Gyro + Accelerometer

"iPhone 4 includes a built-in three-axis gyroscope. When paired with the accelerometer, it makes iPhone 4 capable of advanced motion sensing such as user acceleration, full 3D attitude, and rotation rate. Translation: More motion gestures and greater precision for an even better gaming experience."

Innovative Camera and LED


Apple iPhone 4 Design Innovation - Camera & LED"The iPhone 4 camera shoots gorgeous 5-megapixel photos and stunning HD video. And with its advanced backside illumination sensor, it captures beautiful images even in low-light settings. The built-in LED flash does double duty. When you’re taking pictures, it works as a flash. When you’re shooting video it can stay on to light up the scene. And on the front of iPhone 4, the built-in camera is perfect for making FaceTime calls and shooting self-portraits."

Dual Mic + Speaker

Apple iPhone 4 Design Innovation - Dual-Mic & Speaker "While most phones have only one microphone, iPhone 4 has two. The main mic, located on the bottom next to the dock connector, is for phone calls, voice commands, and memos. The second mic, built into the top near the headphone jack, is for FaceTime calls and for making your phone calls better. It works with the main mic to suppress unwanted and distracting background sounds, such as music and loud conversations. This dual-mic noise suppression helps make every conversation a quiet one."

Hyper Multi-Touch

Apple iPhone 4 Design Innovation - Multi-Touch"With its large Multi-Touch display and innovative software, iPhone lets you control everything using just your fingers. How does it work? A panel laminated on the glass senses your touch using electrical fields. It can register multiple touches at once to support advanced gestures such as pinch to zoom, two-finger tap, and more. The panel then transmits the information to the Retina display below it."


Bottomline:

Apple iPhone 4 has leapfrogged the competition in a big way... It will take mere mortals at least one to two years to catch up to the latest iPhone 4 features & functions. But to overtake iPhone 4, well that's another story. Importantly, Apple has created an amazing engineering feat with the latest iPhone 4 that possibly makes it the best designed iPhone to date. Steve Jobs will agree...

iPhone Units & Revenue Growth

iPhone Sales & Revenue Growth

The new iPhone 4.0 will accelerate the stalled iPhone Units & Revenue Growth beginning the current quarter (assuming iPhone 4.0 goes on sale on June 24), and jumping in the subsequent quarters. Importantly, the new iPhone 4.0 will contribute at least $2 billion in new business for Apple during the first 4 quarters of launch. That's another successful innovation from Apple. Would it fend off the onslaught of Google Android devices, and the impressive success of surging HTC, Motorola, LG, Samsung and others remains to be seen...

How does Apple, the #1 innovative company in the world, innovate and create game-changing innovations such as the iPod, iTunes, iPhone, iPad and more? What is Apple's secret recipe for innovation success?

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Design Innovation Source: Apple.com